Luxebook June 2022

T H E G I S T J U N E 2 0 2 2 I sn’t holiday season synonymous with a G & T or a Tom Collins on an island somewhere? The gin industry is one of the fastest moving segments within the alchol industry, and has demonstrated space for much more. Currently, with a 5% domestic CAGR (compounded annual growth rate), it forms only 1 per cent of the 3 billion litres of alcohol consumed in the country. Yet, India is the fifth largest market for the gin industry globally. Gin-based startups have played a pivotal role in popularising the beverage in the country. In this special issue, we explore where the Indian gin revolution is headed to next. What are the botanicals that are opening up new realms of taste? Which are the hottest destinations for a gin lover, to explore the gin subculture? What are the most exclusive gins in the world? Payel Majumdar Upreti S O C I A L M E D I A www.mediascope.co.in www.luxebook.in ADVERTISING SALES Mumbai (022 - 6846 8500) Regional Manager (West) — Katty Gia (+91 98705 32295) • Senior Manager — Lamont Dias (+91 91674 14988 ) Delhi (011 - 4562 5810) Sr. General Mgr. (North) — Asha Augustine (+91 98182 80431) Kerala (+91 94140 69321 ) — Sanjai Krishnan Manager Mktg. Services — Salim B • Client Servicing Manager — Reshma Malvankar Founders — Marzban Patel / Anita Patel • Director Publishing — Indu Joshi • Chief Marketing Officer — Apeksha Mehta Editor — Payel Majumdar Upreti • Writers — Ruhi Gilder, Schenelle Dsouza, Jade Crasto Creative Director — Muhammad Jaan Faruqui This magazine is printed by and produced by Mediascope Representation (India) LLP. Opinions herein are the writers’ and do not necessarily reflect the opinions of Mediascope. Editorial enquiries concerning the reproduction of articles, advertising and circulation should be addressed to: LuxeBook, Mediascope Representation (India) LLP., 51, Doli Chamber, Arthur Bunder Road, Colaba, Mumbai 400005, India. Email: luxebook@mediascope.co.in . Material in this publication may not be reproduced, whether in part or in whole, without the consent of the publisher. Shaking things up AXOR One by Barber Osgerby From personalities for personalities axor-design.com