Touted as one of the key watch events in the world, Dubai Watch Week hosted its fourth edition in the golden city of UAE, in Dubai. Organised by renowned retailers of luxury watches and jewellery Ahmed Seddiqui & Sons, the watch week was a five-day affair from November 20 to 24. It got watch experts, entrepreneurs and enthusiasts together at the spectacular Dubai International Financial Centre (DIFC). Innovation and technology overarched this year’s theme, showcasing uber-chic timepieces. LuxeBook picks top five.
1. Fleurs de Jardin, Jacob & Co
The American watch brand Jacob & Co. showcased its latest, limited-edition watch for women at the Dubai Watch Week. Technology meets glamour in this delicately designed Fleur de Jardin; powered with Astronomia solar movement and encrusted with amethyst, pink sapphires, citrines and rubies with mother of pearl dial.
2. Serpenti Seduttori,  Bvlgari
Reimagined as a sleek and elegant watch, Bvlgari presented its newest cult-favourite, the Serpenti Seduttori. Available in selections of diamond pave, rose gold, yellow gold and white gold, this beautifully personalised piece boasts of a high-precision quartz movement. Noticing the finer details, the new bracelet takes inspiration from the original Serpenti line; fit with a folding clasp and an overall hexagonal pattern.
3. Alpine Eagle, Chopard
At the fourth year of Dubai Watch Week, Chopard exhibited its new range of Alpine Eagle in a private display area, giving the visitors a closer look to their luxurious watch craft. This sporty timepiece brings alive the design of St. Moritz, a model created in 1980, powered with self-winding movement. The Alps and eagles inspire Chopard’s Alpine Eagle, created with a light-reflecting metal Lucent steel A223, and scratch-proof sapphire crystal front and case back.
4. Bronze Anticlockwise, Hublot

Launched on the day of its showcase at the Watch Week, Hublot’s Classic Fusion Special Edition Bronze Anticlockwise is the brand’s first watch created fully out of bronze. Claimed as a keepsake for generations to come, the timepiece features anticlockwise movement and is limited to 100 pieces.
5. Dream Watch 6,  De Bethune x Jorg Hysek

De Bethune collaborated with European artist Jörg Hysek for a captivating new timepiece, specifically a table clock. Dream watch 6 combines a smart interplay of De Bethune’s signature night sky aesthetic with advanced technical details. Its dial depicts crystal blue cosmos studded with gold stars, featuring a precise moon phase display.

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