Megha Asher Co-founder and COO, Juicy Chemistry The journey of Megha Asher, the co-founder and COO of Juicy Chemistry has been an unconventional one. In her formative years, she studied in Mumbai and later moved to Coimbatore to study International Baccalaureate (IB) at The Chinmaya International Residential School. Currently, Asher—mom to four-year-old Meera—lives in Coimbatore. The idea to launch Juicy Chemistry is linked with her personal journey. As someone who struggled with hypersensitive and acne-prone skin for over a decade, due to PCOD, she visited several dermatologists. However, over time, she realised that the products lacked efficiency. Asher wanted to go the organic way—little did she know a visit to the mall will turn out to be an eye-opener. Thus, her brand Juicy Chemistry was born with the aim of offering ‘simplified skincare’ through chemical and preservative-free formulations. In fact, it is the first ever Indian brand with a range of complete certified organic products by Ecocert (France) in accordance with COSMOS V3 Standard. In her role as the COO, Asher manages day-to-day operations of the company, HR and order fulfilment, while also handling social media and customer support. She aims to inspire other mompreneurs and those suffering from acne and other skin issues to take the organic route. Beyond her work life, Asher enjoys painting, reading, listening to music and spending time with her daughter. “The definition of success is very individual. I don’t think I can define it as such. Miles to go before I sleep…” | 34 Mini Sood Bannerjee Assistant Director and Head of Marketing and Training at AmorePacific Group With a professional history spanning over 16 years, Mini Sood Banerjee has dabbled in a wide array of marketing and branding responsibilities in beauty and advertising. Within the beauty industry, she has held leadership positions for three prominent brands: Innisfree, Biotique, and Revlon. Her tenure at Ogilvy Advertising was crisscrossed with the management of several reputed brands, including LG, Eno (GSK), Perfetti Van Melle, Dabur, WWF, and Afghan Telecom. Notably, Banerjee has been instrumental in making South Korean cosmetics and skincare brand, Innisfree, a much-loved name in India. As the inaugural employee in 2013, she helped the brand establish its presence here from the ground up. Ever since, she has ascended to the role of Head of Marketing within the organisation. Her responsibilities encompass a wide spectrum—ranging from digital and offline marketing to influencer outreach, public relations, and product development. Her dedication and excellence were recognized in 2017 when she received the Best Employee Award across all Innisfree employees in Asia. Subsequently, in 2019, she won the esteemed AP Minds award (the highest honour within the Innisfree Group) and in 2021, the Ace of the Initiative Award. She likes to practise yoga—her favourite form of wellness. “Through yoga, I find solace, rejuvenation, and a holistic connection that transcends the mat, influencing every aspect of my well-being.” “LuxeBook in India has emerged as my go-to platform for staying updated on luxury trends in the country.” | 35
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